SaaS web analytics to help you grow

For marketing teams of any size. Monitor your website traffic seamlessly and measure success you can be proud to share with the entire team.
Header image
Dashboard mockup

Build support for marketing, share your insights

From product marketing, content creators, leadership and engineering teams. Wiser makes it easy for you to share insights the entire organisation can understand. Helping you build support for marketing success.
"Finally a website analytics product that is easy for both my team and my clients to understand the data."

Privacy compliance, become a leader

Get ahead of the game in  protecting the privacy of individuals. Wiser doesn’t collect PII data or share with any 3rd party applications, meaning you can focus on marketing without complex cookie solutions or data storage.
"Finally a website analytics product that is easy for both my team and my clients to understand the data."
Dashboard mockup
Quote marks

"We didn't feel a need to migrate to Google Analytics 4.Wiser has provided us with a viable alternative for our marketing efforts and gives us clarity on our in-market campaigns."

Fiona Donnellan
Founder of Sustainable PR

Oh, and it looks nice too.

Easily measure your website traffic and discover ways to accelerate growth.

Privacy-friendly SaaS analytics

Completely cookie-less with anonymized data. Wiser makes your website analytics privacy compliant without any extra set up.

No cookie banners required

We offer you complete peace of mind when it comes to privacy compliance as our cookie-free approach complies with privacy legislation.

Fully GDPR complaint

Whether its GDPR, CCPA or other privacy act, by using Wiser you can remain compliant on day one without any complex set up or compliance headaches to get around.

Easy install

Simply install our lightweight script across any of out integrations and you're ready to go. No complicated data collection.

We create experiences that empower marketing teams

Grow your knowledge, experience and career with Wiser.
The Dark Funnel: What you don't know can impact you
Marketing

The Dark Funnel: What you don't know can impact you

In the world of marketing, we often focus on the traditional funnel that includes stages like awareness, interest, decision, and action. However, there’s a parallel universe in marketing known as the “dark funnel.” This elusive space consists of customer interactions that are not easily visible or trackable but are crucial in influencing decisions.
Wiser: the smart, user-friendly alternative to Google Analytics 4 and other analytics tools
Digital Marketing

Wiser: the smart, user-friendly alternative to Google Analytics 4 and other analytics tools

In the digital marketing landscape, website analytics play a pivotal role. While Google Analytics 4 (GA4) has been the industry standard, it’s far from being the only player in the game. Wiser is emerging as a robust, user-friendly alternative that offers a unique set of features tailored for modern marketers.
AI-driven marketing: beyond the hype
Marketing

AI-driven marketing: beyond the hype

AI’s role in marketing is both broad and impactful, especially in the realm of customer segmentation and improved productivity